Auburn Hills, Mich., Sep 01, 2004 – With unmatched off-road capability, the 2005 Jeep® Wrangler lineup continues to grow the Jeep legend with new options for Jeep enthusiasts. For 2005, the Jeep Wrangler Unlimited adds a new Rubicon model (late availability), allowing hard-core Wrangler Unlimited owners to “Go Anywhere, Do Anything and Bring Everything.”
Also adding more capability for Jeep in 2005, all Jeep Wranglers feature an all-new six-speed manual transmission. A new Premium package is available on the Jeep Wrangler Unlimited. The Premium package features new and unique cloth seats, silver painted center stack and instrument cluster bezels, bright grille and body color fender flares. Also new for 2005 is an optional six-disc in-dash CD changer system (late availability).
No vehicle illustrates the legendary Jeep 4×4 capability better than the Wrangler, the heart and soul of the Jeep brand. Wrangler is the icon of the brand, offering open-air fun and freedom with award-winning off-road capability to young buyers, seasoned off-road enthusiasts and those who are young at heart. With the addition of the Jeep Wrangler Unlimited in 2004, Jeep has delivered the joys of “Jeeping” to new customers.
“The Jeep Wrangler and the Wrangler Unlimited are the heart and soul of the Jeep brand,” said Jeff Bell, Vice President—Jeep. “We have expanded the rugged appeal of the standard Wrangler to a whole new group of Jeep enthusiasts with the Wrangler Unlimited and now the Wrangler Unlimited Rubicon. The Wrangler Unlimited builds on the unique elements of the original Wrangler and continues to deliver a true emotional connection to Jeep customers. But with the Unlimited, Wrangler now appeals to a broader range of core customers who require more space.”
All Jeep Wranglers wear the Jeep Trail Rated® badge, indicating that the vehicle has been designed to perform in a variety of challenging conditions identified by five key consumer-oriented performance categories: traction, ground clearance, maneuverability, circulation and water fording.
2005 JEEP WRANGLER UNLIMITED RUBICON: THE LEGEND GROWS AGAIN
Building upon the success of the Jeep Wrangler Rubicon, the 2005 Jeep Wrangler Unlimited Rubicon takes extreme off-roading to a new level.
The Jeep Wrangler Unlimited Rubicon model builds on the award-winning capability of Wrangler Rubicon with an off-road system that includes locking front and rear differentials, front and rear Dana model 44 axles, four-wheel disc brakes and a 4:1 low-range transfer case. Not only is this premier off-road package fully synthesized by Jeep engineers, it’s an exceptional value to customers.
“The Wrangler Rubicon was too popular with Jeep owners not to expand it to the successful Wrangler Unlimited,” said Bell. “With the Jeep Wrangler Unlimited, we brought the Jeep sense of freedom and adventure to a new customer who required more space. The standard wheelbase Wrangler Rubicon continues as the ultimate off-road Wrangler, but both are rigs that are ready for serious off-road trails—and at a significant savings, compared to the costs of modifying the vehicle with aftermarket hardware.”
The Rubicon editions feature a Rock-Trac™ transfer case with 4:1 “low range” that slows vehicle speed to give the driver more control, while increasing the amount of torque available at the wheels. In addition, the front and rear axles include “air-actuated” Tru-Lok™ locking differentials to maximize traction. The Wrangler Rubicon also features Goodyear Wrangler “Maximum Traction/Reinforced” 31-inch tall tires with a beefy tread pattern that wraps around the sidewall to help grab ledges along the trail. This state-of-the-art off-road tire includes a three-ply sidewall and advanced silica compound for excellent durability and puncture resistance. The LT245/75R16 tires add an extra half-inch of ground clearance to the Jeep Rubicon models.
The Jeep Wrangler Rubicon and Unlimited Rubicon feature unique exterior design cues that include heavy gauge diamond-plate sill guards, 16-inch five-spoke aluminum wheels and a “Rubicon” graphic placed prominently on each side of the hood.
JEEP: UNLIMITED POTENTIAL
The Jeep Wrangler Unlimited adds versatility to the Jeep icon, with 15 inches added to its overall length. The Jeep Wrangler Unlimited delivers 13 inches more cargo area and two inches more second-row leg room, while maintaining the unmatched open-air fun and 4×4 capability of the original Jeep Wrangler.
“Jeep owners don’t want us to change a thing on their Jeep vehicles, but the Jeep Wrangler Unlimited holds true to the ideals of Wrangler and instantly becomes a formidable part of the family,” said Bell. “The Wrangler Unlimited delivers all that is Wrangler, but with more space for passengers and cargo, and a broader appeal.”